Brand Identity
Brand Identity design for your business
Brand Identity Design that tells your story
At Infinity Media Design, we create distinctive, tailored brand identity design solutions that help your business connect with your audience and stand out in a competitive market. Whether you’re a startup or an established brand looking to refresh your look, we focus on telling your unique story through cohesive, visually compelling branding.
Our approach is rooted in understanding your values, your voice, and your market position. From logo creation to colour palettes, typography, and digital assets, we build a foundation that supports everything your brand represents — across print, web, and social media.
Strategic branding that works across platforms
A strong brand identity design isn’t just about a good logo — it’s about clarity, consistency, and confidence. We ensure every element is designed to align with your long-term goals, helping your brand resonate with the right audience and maintain recognition across all touchpoints.
Our design packages include everything from essential branding elements to advanced systems and guidelines. We’ll help you build an identity that adapts, scales, and supports your business wherever it grows.
Core Identity
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Perfect for businesses needing a professional foundation
- Logo Design
- Colour Palette
- Typography
- Basic Brand Guidelines
- Business Stationery
- Social Media Assets
Pro Identity
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A complete system for brands ready to go further
- Everything in Core Identity
- Additional Logo Variations
- Extended Colour Palette & Typography
- Advanced Brand Guidelines
- Business Stationery Suite
- Email Signature
- Photography/Style Guide
- Icons & Visual Assets
- Marketing Collateral
- Brand Voice and Messaging
What makes a strong brand identity?
A successful brand identity isn’t just about how something looks — it’s about how it feels, how it connects, and how consistently it shows up across platforms. From your logo to your social presence, everything should work together to communicate the same core values.
This includes visual elements like your colour palette and typography, but also your tone of voice, positioning, and even the way you speak to customers online and offline. These elements build recognition, reinforce trust, and help your business stay memorable.
If you’re still exploring what makes a great identity, this guide from 99designs breaks it down with practical tips and examples. It’s a great read if you’re curious about how successful brands build a cohesive image that lasts.
At Infinity Media Design, we bring that same clarity and structure to every project — so your brand feels aligned, professional, and ready to grow.
What’s included in your brand identity design?
Our services go beyond logo creation — we focus on giving your brand a voice, look, and presence that truly represent who you are. From colour theory to font pairing, icon design to layout systems, we take every detail seriously to ensure your business is instantly recognisable.
A strong identity is more than visuals. It helps you communicate clearly, connect emotionally with your audience, and build a foundation you can grow with. Whether you’re serving a local area or reaching wider markets, we’ll ensure your branding speaks with purpose.
Every business has different goals. That’s why we take time to understand your target audience, positioning, and long-term plans before developing your brand materials. With consistency in tone, messaging, and visuals, you’ll gain the clarity needed to present your business confidently.
Our brand identity design packages are built to scale. If you’re starting small, we’ll give you a strong foundation. If you’re expanding or rebranding, we’ll deliver a system that supports multi-platform use, including social media, digital campaigns, print materials, and presentations.
We also support you through the process, making sure your brand elements are easy to use and ready to go. You’ll receive usable files, brand guidelines, and digital-ready assets so you can launch or relaunch without confusion.
We’re proud to support businesses across London and beyond with professional, thoughtful branding that lasts.
Need just a logo?
We also offer standalone logo design — ideal for startups or budget-conscious businesses. Learn more about logo design here.
